It is one of the largest music streaming service providers, with over 433 million monthly active users, including 188 million paying subscribers, as of June 2022. Let’s cover some more questions about this font, like how they use it, and where to download it.Spotify ( / ˈ s p ɒ t ɪ f aɪ/) is a proprietary Swedish audio streaming and media services provider founded on 23 April 2006 by Daniel Ek and Martin Lorentzon.
I must say, the Spotify logo font looks ever so slightly heavier in weight than the original Gotham medium. Also the “f” to “y” way fully connected as a ligature. Second, all the corners were subtly rounded. First, they rounded the dot on the “i” (the Tittle, in typographic terms ).
There are a few key changes that you will notice. The design team needed to take the edge off to give it a more easy and more fun appearance. With Gotham as the foundation, there was still some tweaking required to make the font their own, and better speak to the new brand strategy. Gotham is a typeface designed by Tobias Frere-Jones in 2000, and it takes inspiration from the architectural signage seen in New York City. With these criteria in mind, the design team chose Gotham as a starting point. As a result, they wanted a clean, simple, geometric typeface that is also round and friendly. According to Lead Designer, Andreas Holmström, selecting a font to base the logo on, was all about communicating the new brand positioning easy, personal, and fun. The Spotify logo redesign was part of a greater brand refresh, where font selection was key.
This font was designed by Andreas Holmström (Lead Designer), and Christian Wilsson (Creative Director). Circular comes in five weights, with italic variants. The font Spotify uses is called Spotify Circular, which is a tweaked version of Gotham.
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